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The dark side of emoji

The ubiquitous emoji, those seemingly harmless little icons used in digital communications around the world, are proving a minefield for law reform, according to new research from Deakin Law School.

In a paper to be published in the Tennessee Law Review, Deakin University researchers Dr Elizabeth Kirley and Associate Professor Marilyn McMahon have examined if society is prepared to expand protections to the casual, unmediated emoji speech and if we should be more mindful of potential harms and liabilities that can arise when they are used in messages.

“Emoji are widely perceived as a whimsical, humorous or affectionate adjunct to online communications,” Dr Kirley said.

“However, we found the icons are challenging lawyers, judges and lawmakers around with world, with their use being recognised in a legal context not as a joke or ornament but as a legitimate form of literacy.

“With cases coming before the courts where the intended meaning of emoji in interpersonal messages is unclear, with some resulting in jail time for the offenders, it is clear that the legal status of these images needs to be determined.”

Through a review of selected cases from American and European jurisdictions, Dr Kirley and Associate Professor McMahon examined emoji in criminal, tort and contract law contexts.

They found emoji injected emotion, creativity and ambiguity – or “humanity” – into computer mediated communications. However, that ambiguity came at a cost when messages constituted evidence in legal cases involving interpersonal communications.


[testimonial_text]These communications can challenge current doctrinal and procedural requirements of our legal systems, particularly as they relate to establishing guilt or fault through matters such as intent, foreseeability and consensus. When, for example, do threats made with gun and bomb emoji by teenagers genuinely constitute harassment or even terrorism?[/testimonial_text]
[testimonial_picture name=”Dr Elizabeth Kirley” details=”Deakin Faculty of Business and Law”]
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The researchers identified four interpretative challenges posed by emoji for the judiciary or other conflict resolution specialists, characterising them as technical, contextual, graphic, and personal.

“Despite the best intentions of developers and the contributions of machine intelligence, many emoji remain difficult to interpret,” Associate Professor McMahon said

“Technical issues can alter perception when an emoji is viewed on different platforms, for example, a heart shaped emoji sent from your phone may come up as a series of squares on Facebook.

“Context is also critical in translating a sender’s intentions. Ethnic, gender and other ‘diversity-related’ cues in the selection of emoji, their sequence in relation to other images, the number of repetitions of each image, and the nature of any accompanying text or acronyms colour the meaning of messages as perceived by others.

Associate Professor McMahon said that despite interpretation difficulties presented by emoji, their increasing inclusion in online messaging speaks to our social need to expand meaning and emotional expression in our online conversations.


[testimonial_text]That objective in turn has created a need for a legal response to digital speech that can confuse, threaten, defame, and otherwise offend its target.[/testimonial_text]
[testimonial_picture name=”Associate Professor Marilyn McMahon” details=”Deakin Faculty of Business and Law”]
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Dr Kirley and Associate Professor McMahon conclude that a discrete legal space is needed in which accredited specialists in digital speech issues could assist judges to weigh evidentiary standards of probity and relevance in relation to emoji and their meaning.

“Within that framework a grammar or heuristic scheme would allow us to confidently interpret the meaning of these icons and to reliably understand when they negate or amplify intent and to decipher the human factor that emoji contribute to the law,” Dr Kirley said.

The study, “The Emoji Factor: Humanising the Emerging Law of Digital Speech”, will be published in the April 2018 issue of the Tennessee Law Review.

Dr Kirley and Associate Professor McMahon have also written about their research for “The Conversation”. Read more here.

Published by Deakin Research 15 December 2017

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